As more and more people are turning to the internet as their primary source of information, it's expected that realtors are actively using online portals to positively impact their business. Here are 3 ordinary yet dangerous mistakes various realtors make online:
1. No Or Missing Contact Data
This is the most terrible mistake that any realtor can make when offering a flat in Kolkata. Incomplete or missing information simply puts off the prospective buyer. The logic is simple, if you want to sell, you have to be careful, authentic and easily accessible! 2. Terrible Photographs
Bad photographs yell 3 words about the project, "We don’t care!" Good photographs are a MUST in real estate, even an artist’s impression is better than a badly shot and shoddily edited real photograph.
3. No Blog
A blog allows you to engage in a dialogue with your prospective buyers and show them WHO you are, just not WHAT you offer in terms of real estate. A home has many components, and simply talking about blue prints and square feet is not enough. It is important for realtors to showcase everything about the property, from the personality of the neighborhood to the local language.